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Florida market data · October 2026

Pensacola, FL restaurant market: licenses, season and rules

How many places serve food across Pensacola, Ferry Pass, Brent, when diners show up, and which wage, tax and license rules apply. Built from Florida's own records and refreshed monthly; every number links to its source.

Metro area: Pensacola-Ferry Pass-BrentCounties: Escambia, Santa RosaRecords pulled: October 1, 2026
Short answer

Pensacola has 1,044 licensed food service places with 84,431 seats, 19.2 for every 10,000 residents (below Florida's 22.7). Restaurant sales run highest in August (1.13× an average month) and lowest in December (0.86×). The metro grew 0.9% in the latest year, to 544,949 residents.

544,949Residents, July 2025+0.9% in a year
1,044Licensed food service places932 seating, 112 non-seating
84,431Licensed seatsDBPR, September 28, 2026
19.2Places per 10,000 residentsFlorida: 22.7
$1.51 billionRestaurant sales, 12 monthsApril 2025 to March 2026
271Food trucks and cartsLicensed mobile units
16New food service licensesJuly 1, 2026 to October 1, 2026
34Ownership changesJuly 1, 2026 to October 1, 2026

When diners show up

Pensacola restaurant sales follow a summer season. The busiest month in the latest twelve was August 2025, 13% above an average month; the slowest was December 2025, 14% below. Statewide, the same months ran 0.97× and 0.94×.

1.00 1.03Apr 250.99May 251.10Jun 251.11Jul 251.13Aug 251.01Sep 250.96Oct 250.99Nov 250.86Dec 251.01Jan 260.92Feb 260.91Mar 26
Restaurant sales each month as a multiple of the average month, April 2025 to March 2026. Teal bars are above average. Source: Florida DOR Form 10, kind code 8 (restaurants, lunchrooms, catering).
Month (DOR report)Apr 25May 25Jun 25Jul 25Aug 25Sep 25Oct 25Nov 25Dec 25Jan 26Feb 26Mar 26
Sales vs average month1.030.991.101.111.131.010.960.990.861.010.920.91

One year of sales can be moved by a storm or a one-off event; use it to plan staffing and an opening month, not as a forecast.

Dates that move diners

Confirmed dates from organizer or official pages, checked October 2, 2026. Only events with a published date are listed; annual ones say so.

Confirmed

Pensacola Ice Flyers 2026-27 home season

October 17, 2026 opening night through April 3, 2027 · Pensacola Bay Center · held every year

Home hockey nights all winter bring pre-game and post-game diners to downtown Pensacola.

Pensacola Ice Flyers

Confirmed

Pensacola Interstate Fair

OCTOBER 22 - NOVEMBER 1 · Pensacola Interstate Fairgrounds, W. Mobile Hwy · held every year

The annual fair pulls families from across the region to the west side across several days.

Pensacola Interstate Fair

Confirmed

Foo Foo Festival

Oct. 29 to Nov. 9, 2026 · Venues across Pensacola · held every year

A run of arts and culture events across town gives restaurants extra evening and weekend traffic.

Foo Foo Festival

Confirmed

Frank Brown International Songwriters' Festival

November 5th - 15th, 2026 · Stages in Pensacola, Perdido Key area, Orange Beach and Gulf Shores · held every year

Live music on many stages along the coast keep Perdido Key and Pensacola venues busy with visitors.

Frank Brown International Songwriters' Festival

Confirmed

Blue Angels Homecoming Air Show

November 6 · 7 (2026 show schedule) · Naval Air Station Pensacola · held every year

The home show of the Navy flight team draws big crowds to the west side and fills restaurants across the metro that weekend.

U.S. Navy Blue Angels

Confirmed

Great Gulfcoast Arts Festival

Nov. 6, 7, & 8, 2026 · Seville Square, downtown Pensacola · held every year

An outdoor arts festival in the historic district brings steady foot traffic to downtown restaurants and bars.

Great Gulfcoast Arts Festival

Who is already serving here

Pensacola has 1,044 licensed food service places: 932 with seating and 112 without (counters, kiosks, take-out kitchens), plus 271 food trucks and carts. Between July 1, 2026 to October 1, 2026, DBPR approved 16 new food service licenses and 34 ownership changes here.

CountyResidents 2025Licensed placesSeatsPer 10,000Food trucks and cartsNew licensesSales tax 2026
Escambia333,83476364,33022.9185137.5%
Santa Rosa211,11528120,10113.38637.0%

Licensed places are current, active DBPR permanent food service licenses. That license also covers bars that serve food, so the count runs above a restaurant-only count.

What menus charge here

43 prices read from 15 independent menus in Pensacola Beach, Pensacola, Perdido Key, Pace, Milton, Gulf Breeze on October 2, 2026, from each restaurant's own website or first-party ordering page. Delivery-app prices are excluded. A median is shown only when three or more menus list the item.

Benchmark itemMenusLowMedianHigh
Cheeseburger4$13.50$17.49$18.99
Chicken sandwich8$12.00$15.47$17.00
Taco plate (3 tacos)4$10.99$17.48$17.99
Large cheese pizza3$14.99$16.49$19.00
Wings (10 or closest count)4$12.50$13.75$16.95
Cuban sandwich2$13.00fewer than 3 menus$14.95
Breakfast plate (2 eggs, meat, side)3$11.00$12.45$14.99
Entree salad with protein9$10.00$15.49$25.95
Draft beer (pint)2$5.20fewer than 3 menus$5.25
Fountain soda4$1.99$3.12$3.89

Part of the MenuSpy Menu Price Index. Restaurant names stay in our source file and are not published; a paid report names them and links each menu. A small sample: use it as a range check, not a rule.

Rules that hit the P&L

In force

Minimum wage: $15.00 per hour, tipped $11.98

The $15.00 rate runs from September 30, 2026 through December 31, 2027. The tipped direct wage is $15.00 minus the fixed 2003 tip credit of $3.02. Annual inflation adjustments resume in September 2027 and take effect the following January 1.

FloridaCommerce 2026 minimum wage poster

In force

Sales tax on restaurant meals: 7.0% to 7.5%

Escambia County 7.5%, Santa Rosa County 7.0%. Restaurant meals are taxed at the 6% state rate plus the county surtax, including food sold to go. Service charges, minimum charges and corkage fees are taxable. A tip is not taxed when it is itemized separately and the restaurant keeps no part of it.

A 0.5% piece of Santa Rosa's 1% is listed as expiring Dec 31, 2026. The 2026 form lists these as expiring. Check the 2027 form before January 1, 2027; a county can renew a surtax by vote.

Florida DOR Form DR-15DSS, Calendar Year 2026 · Florida DOR, Sales and use tax on restaurant sales (GT-800035)

In force

Local meal tax: none

None applies here. State law lets only Miami-Dade County levy a food and beverage tax, and only Miami Beach, Bal Harbour and Surfside levy a resort tax on meals. Everywhere else, the state sales tax and county surtax are the whole tax on a restaurant check.

Florida Office of Economic and Demographic Research, local government handbook

Licensing

Food service license from DBPR

Every public food service establishment needs its own annual license from DBPR, priced by seats. New licenses and ownership changes also pay a $50 application fee. Each fee includes the $10 Hospitality Education Program fee.

DBPR licenseAnnual fee
Non-seating$242
1 to 49 seats$262
50 to 149 seats$273
150 to 249 seats$294
250 to 349 seats$315
350 to 499 seats$336
500 or more seats$357
Food truck or cart$347
Caterer$263

DBPR food service license fees

All Florida rules in one place: Florida restaurant rules for 2026.

What this page does not cover yet

Thinking about opening in Pensacola?

The $79 local area report researches one address or neighborhood in Pensacola: nearby menus and observed prices, a year of local dates, the rules that apply and local demand signals, with every source linked.

Already open? The restaurant report compares your menu with the menus near you.

Get the local area report · $79 See the example

Questions operators ask

How many restaurants are in Pensacola, Florida?

Florida's DBPR lists 1,044 current, active permanent food service licenses in the Pensacola-Ferry Pass-Brent metro area (Escambia, Santa Rosa counties), with 84,431 licensed seats, in its files dated September 28, 2026. The count includes bars that serve food, so it runs above a pure restaurant count.

When is the busy season for restaurants in Pensacola?

In Florida Department of Revenue sales for April 2025 to March 2026, Pensacola restaurant sales peaked in August at 1.13× an average month and were lowest in December at 0.86×. DOR reports a month when the tax is filed, generally about a month after the sales.

What is the sales tax on restaurant meals in Pensacola?

7.0% to 7.5% in 2026: the 6% Florida rate plus the county surtax (Escambia County 7.5%, Santa Rosa County 7.0%). No local meal tax applies here.

What is the minimum wage for restaurant workers in Pensacola?

$15.00 per hour from September 30, 2026 through December 31, 2027, and $11.98 for tipped employees (the fixed $3.02 tip credit). It is the same statewide.

How much is a restaurant license in Pensacola?

DBPR's annual food service license runs $262 for 1 to 49 seats up to $357 for 500 or more, $242 with no seating, and $347 for a food truck or cart, plus a $50 application fee for a new license or new owner.

What do restaurants in Pensacola charge for common menu items?

On menus we read on October 2, 2026: entree salad with protein $10.00 to $25.95 (median $15.49) across 9 menus; chicken sandwich $12.00 to $17.00 (median $15.47) across 8 menus; cheeseburger $13.50 to $18.99 (median $17.49) across 4 menus. Prices come from each restaurant's own website or ordering page, not delivery apps.

What events bring diners out in Pensacola?

Confirmed on organizer pages: Pensacola Ice Flyers 2026-27 home season (October 17, 2026 opening night through April 3, 2027); Pensacola Interstate Fair (OCTOBER 22 - NOVEMBER 1); Foo Foo Festival (Oct. 29 to Nov. 9, 2026); Frank Brown International Songwriters' Festival (November 5th - 15th, 2026).

More Florida markets

Statewide

Florida restaurant market data

All 22 metros and 67 counties in one table, with a CSV.

the Panhandle

Tallahassee, FL

786 licensed places · 19.8 per 10,000 residents

the Panhandle

Destin-Fort Walton Beach, FL

1,060 licensed places · 33.6 per 10,000 residents

the Panhandle

Panama City, FL

708 licensed places · 30.6 per 10,000 residents

Sources